5 Tips That Will Make Your Instagram Account Grow More Quickly
If you’re posting regularly to an Instagram account with beautiful images and you still aren’t seeing growth, you might find Instagram a little frustrating. You might start thinking that Instagram isn’t right for your business or that you’re doing something wrong.
The fact is that organic growth on Instagram takes time. However, here are 5 tips that can make a big difference and help you grow your Instagram account more quickly.
Use Portrait Orientation
Portrait (as opposed to horizontal) photos are usually considered the best practice in Instagram marketing. Your next best choice would be to choose square images. Your image will stay on the page longer while the users are vertically scrolling. This means more engagement (and hopefully) more likes. Use a service like Canva or Crello to create pre-sized images.
Choose the Right Time to Post
Choosing the right time of day to post is important when it comes to Instagram success. You maximize the number of people who are awake and who are using the app. Research suggests that posting some time between 10 am and 3 pm on a weekday will get the best results. This doesn’t account for global time differences. So, if you’re targeting a global audience, posting at 6 pm GMT might be the smarter strategy for you.
How Often Should You Post?
Ideally, you should be posting 2-3 times per day. This will ensure that there is a steady flow of content on your Instagram site and that your page doesn’t appear to be abandoned. Posting regularly will mean almost all of your viewers will see at least one image from you per day.
Use Lots and Lots of Hashtags
Hashtags make a big difference on Instagram. Be sure you use them often and use them well. One of the most important tips is to use as many as possible (30) in order to maximize your chances of a big hit. Find the sweet spot in terms of popularity, too. 30,000 is a good number of posts to see.
What’s Your “Look”?
Many accounts are all over the place. Every image looks completely different. The result is a page with no consistency. Making sure the majority of your images have a consistent look can prevent this issue. It will also help people better understand what you’re about and whether they should follow.
If your Instagram progress is sluggish, try using these five tips to grow your account quickly.
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