The most popular kind of content marketing is blog posts. To make the most of your marketing campaigns, try expanding your reach by using these top 10 tips for successful marketing campaigns.
Top 10 content types to use in your content marketing strategy.
Blog posts are the most popular and successful content marketing strategy. By blogging consistently, you establish your brand as an authority. People will also be able to see all the other posts you’ve published on your site.
People love to read case studies. When selling a product or service, you can do a case study on how your product or service was able to help people.
Some people prefer watching videos. You can choose your most popular content and repurpose it into video format. This will make it easy for you to reach those segments in your audience who prefer to watch your content instead of reading it.
Infographics make it easy for people to see your content’s main points in just a few seconds. Instead of reading a ton of text, they can scan your infographic and visually learn about your subject.
Checklists are especially useful for highly actionable content. It gives people a quick outline of what they need to do. You can also use this as a way to get people to join your mailing list.
Social Media Posts
You can repurpose your content into graphics that will make it easy for your readers to share your content on social media.
With presentations, you can simply copy and paste the most important points in your content into a visually attractive PowerPoint template. Then upload the entire presentation to sites like SlideShare.
Quizzes have become popular in recent years. They are highly interactive as it lets people engage with your content!
Online courses are super popular. They’re easy to consume, and people can find all the information they need in a single place.
Since people are visual creatures by nature, memes are popular on social media. Create a meme that involves the hottest and most recent topics of the day. Create fun memes that show off your personality. Post them on social media. If people like what they see, your meme may even go viral!
Start by using at least one of these top 10 tips for a successful marketing campaign. Continue to expand your reach by adding a tip a week.
Yes, it’s a lot of work and your plate is already full. So if you need help, just let us know. We’re here to help!