Using Artificial Intelligence to Create Promotional Videos for Your Blog

Using Artificial Intelligence to Create Promotional Videos for Your Blog

A well-written website and blog provide a great opportunity for good search engine ranking. It also builds confidence and trust in your readers.  Video is more engaging than just writing promoting plain text.

As important as well-written content is, it’s equally important to promote it.  You can write up some teaser text and link back to your post.  Then, add it to your social media networks and send it to your contact list.  This tactic is perfect for building traffic and gaining exposure.  It also keeps you in the forefront of your contacts’ minds.  To really get someone’s attention, create promotional video content.  It will be more engaging and may get better results.

Can Your Content Satisfy Your Readers and Google at the Same Time?

Can Your Content Satisfy Your Readers and Google at the Same Time?

Content development walks a fine line between making sense to your readers and getting good SEO ranking from Google.  Your readers want valuable content that is easy to follow and understand.  Google wants optimized content that can be intelligently indexed.

Content that satisfies your reader is enjoyable and provides content they can understand.  When your reader is happy with your content, they will return again and again to see what else you have to offer.  This builds their trust and your authority.

Social Media Scheduling is as Important as the Post Itself

Social Media Scheduling is as Important as the Post Itself

Social media scheduling is as important as the post itself.  Timing your daily social media posts builds your following and drives traffic to your website and blog. Without a social media schedule, you could be wasting your time.

Take a look at your calendar to see what important dates are coming up.  These include holidays, a special event, open house or business milestone.  Create content for each event as soon as possible.  Schedule the posts according to the best times for the network you’ll be posting to.

4 Tips for Crushing it on Pinterest

4 Tips for Crushing it on Pinterest

4 Tips for Crushing it on Pinterest

Every day, millions of people use Pinterest to find ideas for all parts of their lives. More than 75% of the ideas on Pinterest come from businesses like yours, which is why you’re so important to Pinners. ~Pinterest

While most people are focused on the “big 3” social media networks, others are crushing it on Pinterest.  Pinterest is an effective tool for driving traffic and building your brand.
To drive traffic, build your brand and get higher rankings on Google, start with these four tips and watch your Pinterest marketing efforts pay off.

5 Ways to Generate Leads by Satisfying the “WIIFM” Question

5 Ways to Generate Leads by Satisfying the “WIIFM” Question

Lead Generation Tips

Lead generation is the goal of every email campaign, web page and marketing materials.  Offering relevant content is the start of lead generation.  It must answer your prospect’s question, “What’s in it for me?’ – WIIFM.  If you can answer that one question, you’ll be on your way to generating leads.

There are several ways to you can entice your visitors into providing their name and email address.  Here’s five different kinds of content you can use to that have shown proven results in lead capture efforts.

Social Media Marketing in a Nutshell

Social Media Marketing in a Nutshell

Simple Social Media Marketing in a Nutshell – An Easy Strategy to Start Getting the Social Media Results You’re Looking For

While many businesses thrive on social media, others still struggle to make it work for them.  A successful strategy starts with a plan. Check out my five easy tips for using social media to drive people to your website and make more sales.