3 Free Google Tools for Tracking Your Traffic

Knowing where your traffic is coming from is vital to increasing it.  There are tons of tools online that will show you where your website traffic is coming from, what they looked at and how long they stayed on your site.  To learn more about your entire digital marketing campaigns, Google still remains the best resource.


3 Free Google Tools to Track Your Website Traffic


Google Analytics – This is the most recognizable of Google tools.  It gives you a detailed analysis of your website.  Analyze where your traffic is coming from, what keywords are used to find your site and what pages your visitors are most interested in.

Google Analytics is easy to install and provides a wealth of information for marketing your business.  The dashboard has been improved to give you an “at a glance” picture of how your site is performing.


Google Webmaster Tools – Google Webmaster Tools and Google Analytics make a great combo.  In addition to identifying where your traffic is coming from, webmaster tools also provides a clearer picture of your site’s health, site optimization and site settings.

Google provides tutorials for Google Webmaster Tools.


Google Trends – Google Trends is another great tool for finding traffic sources and staying on top of trending keywords.  This helps you decide which trending keywords will fit your website or social media networking sites.  Google Trends will show you if the keywords you’re using are getting traffic.


Why do I prefer Google tools?  

#1 reason is that it’s a Google product.  They know what they’re looking for in order for your site to rank higher in the search engines.

#2 reason is that they offer free tutorials to teach us how to use their tools to rank higher in the search engines.

#3 reason is that most of their tools are free.  There are many services that will help you with your SEO for a fee.  Google does this without charge.


Try these 3 free Google tools.  See how they improve your marketing performance and website traffic.

Get even more ideas for getting website traffic by downloading my free e-list of 101 Free Website Traffic Ideas.

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Question:  What tools do you use to increase your site’s performance and ranking?

Do You Know Where Your Traffic is Coming From?