Using Artificial Intelligence to Create Promotional Videos for Your Blog
How to Add Promotional Video Content to Your Website and Blog Without Being on Camera
A well-written website and blog provide a great opportunity for good search engine ranking. It also builds confidence and trust in your readers. Video is more engaging than just writing plain text.
As important as well-written content is, it’s equally important to promote it. You can write up some teaser text and link back to your post. Then, add it to your social media networks and send it to your contact list. This tactic is perfect for building traffic and gaining exposure. It also keeps you in the forefront of your contacts’ minds. Get someone’s full attention by creating video content that promotes your post. It’s more engaging and may get better results.
What if You’re Camera-Shy Like Me?
They say when you get older, you quit worrying about what other people think. I wish that were true for me. Everything my business puts out into the world, I want to be viewed as a professional product. I’m much too critical of myself on camera to end up with a product I’m satisfied with. If I wait for everything to look perfect, nothing will get posted.
Creating a PowerPoint presentation was a good solution, but very time-consuming. I’d have create an outline, find photos for the slide deck and create text for each slide. I would then upload the finished product into Slideshare. I’d also format my slideshow into a movie and upload it to YouTube and my social media.
Then, One Day, AI Came Into View
Artificial intelligence has made its way to creating promotional video content! It’s name is Lumen5.
Lumen5 is a video creation platform designed for brands and businesses to produce social content for driving audience engagements online. The goal of the platform is to allow anyone without training or experience to easily create engaging video content within minutes. Our technology enables marketing teams to focus on the story and narrative while relying on our system to do the heavy lifting.
Here’s how it works. Using your post’s URL, Lumen5’s AI technology will automatically create points of interest from your post. Edit the content, use their photos or upload your own, add music (or not) and publish. They will email you when the video is ready. Download it to post on social media and YouTube or automatically post to Facebook.
Did I Mention It’s Free?
Lumen5 and I aren’t connected in any way except that we both really like their product. They have made it so simple to create promotional video content that you can share on social media.
Since watching a video is much more popular than reading plain text, you’ll get more engagement. Let me know how it works for you!