How to Plan for Your Next Email Marketing Campaign

How to Plan for Your Next Email Marketing Campaign

All successful email marketing strategies begin with a plan.  Here is an eight-step plan designed to use from concept to sale.  Each step includes how to apply it to selling real estate property.

Planning your email marketing strategy is the first step to a successful outcome.  Create calendars that will remind you and your prospects what to do next.  A plan will make a big difference in your conversion rates.  You’ll also have a template for your next product launch.

Build Your List With Instagram Followers by Going Fishing

Build Your List With Instagram Followers by Going Fishing

Build Your List With Instagram Followers – Turning Instagram Followers into Clients

In terms of building your contact list, Instagram is an oftentimes overlooked social media network.  Facebook ads are normally the first platform we think of when we want to get more eyes on our website or product.  Instagram is a powerful platform to convert followers into clients.

Building your list with Instagram followers in pretty simple.  You may have already used it in other ways.

Branding and the Olive Store

Branding and the Olive Store

You won’t see many billboards anymore.  Even placing an ad in a newspaper has become somewhat passe`.  Now we have the internet to help us brand our business.  It doesn’t matter if you’re a one-man show or a Fortune 500 company.  Branding your business is imperative.

Branding your business is more than a tagline and a logo.  It’s your company’s image and what you can do to help your target market. It’s the promise you make to your clients.

There are many online channels available for promoting your brand.  Websites, social media, online ads.   These are all great places to help your target market know who you are and what you can do for them.  It’s a perceived trust in your products and services.

4 Tips for Crushing it on Pinterest

4 Tips for Crushing it on Pinterest

4 Tips for Crushing it on Pinterest

Every day, millions of people use Pinterest to find ideas for all parts of their lives. More than 75% of the ideas on Pinterest come from businesses like yours, which is why you’re so important to Pinners. ~Pinterest

While most people are focused on the “big 3” social media networks, others are crushing it on Pinterest.  Pinterest is an effective tool for driving traffic and building your brand.
To drive traffic, build your brand and get higher rankings on Google, start with these four tips and watch your Pinterest marketing efforts pay off.

5 Ways to Generate Leads by Satisfying the “WIIFM” Question

5 Ways to Generate Leads by Satisfying the “WIIFM” Question

Lead Generation Tips

Lead generation is the goal of every email campaign, web page and marketing materials.  Offering relevant content is the start of lead generation.  It must answer your prospect’s question, “What’s in it for me?’ – WIIFM.  If you can answer that one question, you’ll be on your way to generating leads.

There are several ways to you can entice your visitors into providing their name and email address.  Here’s five different kinds of content you can use to that have shown proven results in lead capture efforts.

Social Media Marketing in a Nutshell

Social Media Marketing in a Nutshell

Simple Social Media Marketing in a Nutshell – An Easy Strategy to Start Getting the Social Media Results You’re Looking For

While many businesses thrive on social media, others still struggle to make it work for them.  A successful strategy starts with a plan. Check out my five easy tips for using social media to drive people to your website and make more sales.